Polyteknisk Boghandel

This text provides an accessible and critical introduction to the nature and development of communication skills within a management context. Clearly written, with a two-part format, the text offers an overview of the principles of communication and then moves on to examine the practical aspects.

1 Perspectives on communication

PART I PRINCIPLES OF COMMUNICATION 2 Breaking barriers: communication in practice 3 Using words: verbal communication 4 Making pictures: non-verbal communication 5 Developing arguments: persuasive communication 6 Establishing a dialogue: interactive communication 7 Making connections: organisational communication

PART II COMMUNICATION IN PRACTICE 8 Letters, e-mail and text messages 9 Reports, briefing papers and summaries 10 Advertisements, promotions, news releases and exhibitions 11 Interviews, questioning and listening 12 Presentations and audio-visual technologies 13 Meetings, teams and negotiations 14 Communication in perspective