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Viser: Research Methods for Business Students
Research Methods for Business Students
Mark Saunders, Philip Lewis og Adrian Thornhill
(2019)
Sprog: Engelsk
om ca. 2 hverdage
Research Methods for Business Students Vital Source e-bog
Mark N. K. Saunders, Adrian Thornhill og Philip Lewis
(2019)
Detaljer om varen
- 8. Udgave
- Paperback: 872 sider
- Udgiver: Pearson Education, Limited (Juni 2019)
- Forfattere: Mark Saunders, Philip Lewis og Adrian Thornhill
- ISBN: 9781292208787
The fully revised 8th edition answers key questions such as:
- How do I choose my topic and design the research?
- Why is research philosophy relevant to my research?
- How do I collect and analyse my data?
- When and what do I need to write?
With the 8th edition you will discover:
- Fully updated chapters incorporating visual methods throughout, detailed insights on drafting the critical literature review, the latest EU data protection regulations, using audio recordings and visual images in observation research, collecting data using diaries, the use of online survey tools, and preparing and presenting an academic poster
- New cases using up-to-date scenarios at the end of each chapter
- Boxed examples throughout of research methods in the news, from student research and in published management research
- A glossary of clear definitions of over 700 research-related terms
- Practical guidance and opportunities for checking your learning and self-reflection to enable you to progress your own research
- Detailed chapters on choosing your topic, critically reviewing the literature, understanding philosophies, research design, access and ethics, secondary data, data collection methods and analysis techniques and writing about and presenting your research
- Teach yourself guides to research software available at www.pearsoned.co.uk/saunders with practice data sets
Detaljer om varen
- 8. Udgave
- Vital Source 365 day rentals (fixed pages)
- Udgiver: Pearson International (Maj 2019)
- Forfattere: Mark N. K. Saunders, Adrian Thornhill og Philip Lewis
- ISBN: 9781292208794R365
Online udgaven er tilgængelig: 365 dage fra købsdato.
Offline udgaven er tilgængelig: 365 dage fra købsdato.
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